|  
             Overview 
            Video game consoles are consumer devices that deliver electronic 
              games-based entertainment to the household. They feature proprietary 
              hardware and software design. They require AC power as the primary 
              energy source and need an external video display such as a TV. Some 
              current generation gaming consoles have analog modems to provide 
              e-mail access and Internet browsing capability for online gaming. 
              Next generation devices being proposed by vendors are likely to 
              have capabilities to provide broadband 
              access and even act as the 
              residential gateway to the home.  
            A subset of gaming consoles is handheld gaming devices which are 
              primarily for mobile and household use. They rely on battery (DC) 
              power as their primary energy source. These devices include an embedded 
              video display such as an LCD. 
             Market Research 
            An August 1999 report from International Data Corporation (IDC) 
              shows gaming consoles to be the fourth most purchased consumer device 
              in the U.S. household, behind TVs, VCRs, and PCs.  
            According to a separate IDC (International Data Corporation) analysis, 
              the U.S. household video game penetration has increased from 38.0% 
              to 41.7% from 1999 to 2000, but the growth rate is seen to be lower 
              going forward with the growing popularity of on-line gaming. 
            Popular vendors and products for gaming consoles include: 
            
              -  Sega (Dreamcast, Saturn)
 
              - Sony (PlayStation 2)
 
              -  Nintendo (N64, N128)
 
              -  Microsoft (X-Box)
 
             
            Popular vendors and products for gaming consoles include: 
            
              - Sega (GameGear)
 
              - Nintendo (Game Boy)
 
             
            Market Trends 
             Growth accelerators include the introduction of several next generation 
              products and the capability to access the Internet using gaming 
              consoles.  
            Growth inhibitors include the limited success of on-line gaming 
              and the growing presence of low-cost, high-performance PCs. Also 
              the high cost for the gaming consoles remains a key groth inhibitor 
              for this market. 
            Xilinx Solutions 
             The Xilinx's Spartan-II programmable logic solutions offer the 
              flexibility to build products that can be reprogrammed in the field 
              at costs far below any other programmable solution.  
            Residential gateway products will support multiple broadband access 
              points and home networking interfaces. Spartan-II FPGAs provide 
              system integration and interconnectivity to these interfaces, hence 
              providing decreased time-to-market, increased time-in-market and 
              the rapid product proliferation in this market. Please view the 
              presentation to 
              see how Xilinx solutions can help you build products for this fast 
              evolving market place. 
                    Leading Technology 
             Digital 
              Modems 
               PCs 
               Gaming 
              Consoles 
               Set-Top 
              Box 
               SOHO 
              Routers / Home Servers 
               
                     |